Top 5 rated articles
The new launch sex toys guaranteed to blow your mind
Dermal fillers: What you need to know
Anti-ageing and Antioxidants: How to look younger
Eyelash curler reviews: For pretty peepers
French Connection launches White Lies collection
Internet jobs: paid to spend the day on Facebook
Article in images

Profile of a Seeding Specialist

 

Internet Jobs © webguerillas - Profile of a Seeding Specialist
Internet Jobs © webguerillas


Job: Seeding Specialist
Would suit: keen networker with good observation skills

What does the job of Seeding Specialist entail precisely?
Seeding is used literally in the sense of “sowing” here. In concrete terms, the central job of a Seeding Specialist consists of disseminating an advertising message in social networks. In preparation of this you need to identify websites which are frequented by the intended target group and where they interact. These can be video or image platforms such as YouTube and Flickr, social communities such as Facebook and StudiVZ (German student network), but also blogs, fansites or forums.

Why is it interesting?
First of all, because many large companies are now employing Seeding Specialists. Just over the last few months I have been involved in campaigns for Blackberry, Deutsche Telekom AG, Saturn and Fraunhofer-Gesellschaft.

What skills do you need for this job?
The online world is a never-ending journey of discovery and users respond differently to every impulse – an advertising campaign for instance. That makes the job of a Seeding Specialist varied, but  it also requires a great deal of flexibility and good judgement about the target groups and their requirements. As a Seeding Specialist I need to help my customers develop a strategy and devise an appropriate concept for them, which I can then also underpin with valid arguments.

How do you become a Seeding Specialist?
Online affinity and a good knowledge of the social media channels and their mechanisms are mandatory. As with most of the emerging job types, there is no dedicated training course available to date. This means that you can easily enter the occupation from a variety of educational backgrounds.

Tips for people new to the occupation
Engage intensively with the different online channels such as blogs, forums and social communities and investigate which topics are discussed in what form on which platforms – that will greatly facilitate your work when starting out. And one course of action to be recommended particularly is to develop and maintain your own network of multipliers such as bloggers.




  
  

Shila Meyer Behjat
01/08/2010
Rank this page: 

Don't miss...
20 Honest Quotes About Dads To Write In Your Father's Day CardNext Week's Hollyoaks Spoilers
Next Week's Emmerdale SpoilersOscars Red Carpet Pictures
Latest… 03/12/2016
Women in Focus News
Guides
Videos
12 Life Lessons We Can All Learn from Iris Apfel
All Women in Focus news
Changing your name | How to change your name
Work for yourself - get your small business online
How to deal with redundancy
Registering and voting: everything you need to know
See all Women in Focus guides
Income protection: What if you couldn't work?
See all Women in Focus videos
 

Don't miss out!

...Join our newsletter
Get the sofeminine latest straight to your inbox
  OK
Find us on...