London Fashion Week has hit 25 years old and in turn has received a shiny new makeover.
Leaving South Kensington well behind, this season the fashion glitterati are mulling around The Strand in their finest, anticipating six days of emerging, established and all-in-all exciting talent!
Enter into the electric grounds of Somerset House over the next week and you may find a swan-like Erin O’Connor, modelling a millinery masterpiece by Stephen Jones.
Or perhaps Boris Johnson sounding off about London Fashion Week (we overheard him exclaiming ‘I don’t know where hemlines are supposed to be this season but what I do know is that London is in fashion’).
But mostly you’ll find a buzzing hub of weird and wonderful characters awaiting the ever-important verdict of what we’ll be wearing in spring/summer 2010.