Visit an ancient Roman fortress, the Forbidden City of Bejing, the Taj Mahal in India and enjoy a true cultural experience. So-called 'cultural tourism' makes up between 8 and 20% of the market, but cultural holidays come with varying degrees of cultural immersion: you have the classic tourist route (culture, architecture ,etc) but many 21st-century tourists are seeking more.
Nowadays, more and more people are interested in experiencing one-off/special events such as a concert by a famous native or a special art exhibition bringing together works from all over the globe. Many tour operators now run special one-off trips to events such as the rare Van Gogh exhibition in Madrid from 19th June - 9th September.
Van Gogh Exhibition information
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