We're used to celebrities doing some weird things for money but we never expected Justin Timberlake
to come out with his own homeware line.
The singer-turned-actor-turned-Martha-Stewart has got together with his interior designer Estee Stanley to launch HomeMint, a new homeware collection and he's taking it very seriously indeed.
He said: ''I'll sit and I'll look at hardware for hours. Literally, for hours, I'll sit and compare hardware. The devil's in the details. I mean, it's your home, it has to be your own."
Justin insists everything in the collection for the online retailer is something he and Estee would be happy to have in their own homes.
He told Elle Decor magazine: ''If we wouldn't put it in our homes, we're not going to ask people to put it in theirs. You don't have to spend your whole bank account to make your home look amazing but also be comfortable and reliable.
"I like very clean, almost modern architecture, and the obstacle with something like that is making it extremely warm, because it doesn't naturally lend itself to that. With everything we do together, we try to get the juxtaposition right.''
This isn't JT's first venture into business. He already co-owns and lends his name to three restaurants including Southern Hospitality in New York, has his own clothing range called William Rast, owns a tequilla brand called Memphis and has even set up an eco-friendly golf course. He's a regular business tycoon... who knew?!