Beauty buy: Pure Gold Collagen
But if you're serious about anti-ageing then you need to get involved with liquid food supplements.
Pure Collagen Gold is the one to look for - it has already sold over 100million bottles worldwide and claims to be the secret to youthful looking skin.
Smoother skin in a bottle? Sounds good to us!
One shot is up to fifty times more effective than using a topical collagen cream or a collagen pill - it gets right into the deeper layers of your skin - somewhere topical creams just can't reach.
Simply shot one of these bottles of 'liquid gold' every day and within four weeks you'll start to notice clearer, more radiant, less wrinkly skin! Woop!
The shot has high levels of collagen which are absorbed in the small intestine and distributed through the blood vessels to access the deeper layer of your skin which creams can't penetrate.
Once there it encourages your skin to produce more collagen and hyaluronic acid - the two magic ingredients to smoother, more youthful skin.
The only catch? It smells somewhat repulsive... and it's not suitable for vegetarians. But if you can stomach it - you can expect more glowy skin in a matter of weeks (a 30% reduction in wrinkles after 12 weeks) - without a syringe in sight!
Pure Gold Collagen
RRP: £35.99 for a 10 day programme
Available from Boots