Elizabeth Arden’s miracle Eight Hour Cream has been given a make-over. Taking inspiration from the 1980s the new Collectable Eight Hour Cream Skin Protectant and Eight Hour Cream Lip Protectant Stick SPF15 are now available in vibrant eighties style packaging to compliment their exceptional colour.
With the 1980s in yet another come-back, it’s hardly surprising to see the trend spilling onto packaging just as it has infiltrated catwalks and make-up bags. But the 1980s were important to Elizabeth Arden – the beauty industry really boomed during the beginning of the decade and the 8 Hour Cream was Queen. Eighties girls used it for everything, from softening skin and cuticles to glossing lips and cheeks.
Although we tend towards blotting instead of glossing these days, there really is nothing like 8 Hour Cream to beat the winter chap. And, amazingly ,it’s still the same formula they launched in 1936. If it ain’t broke…
www.elizabetharden.co.uk
NEW 80’s Collectable Eight Hour Cream Skin Protectant: £17
NEW 80’s Collectable Eight Hour Cream Lip Protectant Stick SPF15: £17
Available Nationwide from Boots and selected department stores in the UK and Ireland from 16th November.
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