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The New John Lewis Advert: Meet Monty The Penguin

by Emmy Griffiths ,
The New John Lewis Advert: Meet Monty The Penguin

John Lewis adverts have the unfailing ability to make us sob with happiness every Christmas, and this year they’ve gone and done it again with the introduction of Monty the penguin.

  1. · Monty The Penguin
  2. · The Bear & The Hare
  3. · The Journey
  4. · For gifts you can’t wait to give

Monty The Penguin

The advert starts out with a little boy and his pet penguin enjoying Christmas together, before the penguin begins to notice loved up couples and wistfully wishes he was one of them. No worries though, the little boy gives him the Christmas he’s been dreaming of! Check it out:


Of course, this isn’t the only John Lewis advert to actively destroy our hearts with Christmas cheer, so if you’re already weeping from the loved-up penguins, here’s a reminder of John Lewis’s best Christmas adverts…

The Bear & The Hare

The hare is sad because she can’t share Christmas with her hibernating bear friend, so she buys him an alarm clock so he doesn’t miss it. Couple it with Somewhere Only We Know y Lily Allen and you’ll be curled up in a ball sobbing by the end of it!


The Journey

A Snowman travels to find his snowman girlfriend a Christmas present against all the odds. Naturally he finds said gift at John Lewis.


For gifts you can’t wait to give

A little boy can’t wait for Christmas and spends the days up to it in clock-watching boredom. You think he wants his presents but NO. He’s eating his peas quickly and running off to bed just because he wants to give his parents their presents so much. BRB SOBBING.


Is Monty the Penguin your favourite so far? Tweet us @sofeminineUK!

This article was written by Emmy Griffiths. Follow her @emmyfg!

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Emmy Griffiths
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