#InMySkinIWin, a movement started by albino model Shaun Ross, aims to get people to love their bodies no matter how 'different' it might be.
The model who appeared in Beyonce's "Pretty Hurts" video and plenty of magazine covers started the hashtag after a mother of an albino girl asked Shaun for some words of support. This promoted Shaun to start the campaign to not only redefined beauty standards, but to change the way individuals think about themselves. On his website, Shaun says that" "if one feels confident when looking in the mirror, then the negative words of others don't sting as much. In My Skin I Win is a movement for anyone who has ever felt defeated by a negative social construct of what beauty actually should be. Beauty is you and what you make from your confidence in your own perfectly imperfect body."
As well as encouraging people to love themselves, Ross hopes the movement can raise awareness about albinism. As the skin condition is still seen as a taboo in many parts of Africa, especially in Tanzania and Zambia, where albinos are believed to possess magical powers and are therefore tortured and killed for their body parts to be sold.
In order to support this movement people have been using the hashtag #InMySkinIWin to share beautiful images of themselves, and it's glorious.
Are you inspired by this movement? Tweet us @sofeminineUK
This article was written by Tolani Shoneye. Tweet her @tolly_t
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